Brand Inc. and its 3 tools used in achieving stellar results for PR needs


Brand Inc. is a Public Relations (PR) agency in Singapore and Malaysia which provides customized public relations solutions that are guaranteed to increase presence and position in the market. Brand Incorporated has achieved stellar results which have won and retained clients over the years using the three tools creatively.

Nothing would beat experience in teaching people the important things about certain areas of life. Relatively, experience teaches people in discovering the tools they need to succeed in something, and the company is strong in its media contacts as well as in its capability to best angles its clients’ stories, because of the use of these tools which are namely the Press or Media Release, Press or Media Kit, and lastly its Press or Media Conference.

First is the Press or Media Release. Brand Inc. believes that a customised press release is as important as a company’s brand or product. There can never be a one-size-fits-all release that will interest everyone who reads it. It is important to know the reader and to interest them. The company believes that is the key to a well-crafted release.  Second is the Press or Media Kit. Press kit containing a small media gift or product, releases and other related information are specially hand delivered by Brand Inc. to the media. A personalised service would ensure that the media receives the press kits personally and in time to meet publication deadlines.  Third is the Press or Media Conference. Press conference, workshop, lunch or trials are part of package to allow the media to hear directly from the companies and experience the service of product. The key is to make the session as interesting for the media as possible.

Specializing in public relations and communications for consumer and lifestyle products, the company has steered and managed some of the biggest brand names known today. Some of which are the Far East Hospitality, Xepa Soul Pattinson, Fossil, Hugo Boss, Wacoal and more. From being a one-person operation with an astute eye for detail, and driven by a passion for concise, effective communications, Brand Incorporated has evolved into one of the leading boutique consumer lifestyle public relations (PR) agencies and consultancy in Singapore and Malaysia that specializes in public relations areas such as medical healthcare, hospitality, food and beverage (F&B) restaurants, consumer tech, event and fashion.

Originating from Singapore, they were given the unique opportunity to expand its services to Malaysia in year 2007, with strong support and aid from its clients in Singapore. Since then, Brand Incorporated Sdn Bhd (Brand Incorporated in Malaysia) has continued to deliver the same results-driven services and values to a variety of clients in the Malaysian market. What started as a spin-off from the Singapore headquarters has turned out to be yet another milestone in Brand Incorporated’s history.

The company has celebrated its over 10 years of providing customised public relations (PR) solutions that guaranteed to increase presence and position in the market.

About the company:                                

Brand Incorporated is a Public Relations (PR) agency in Singapore providing customized public relations solutions that are guaranteed to increase presence and position in the market. Its long-standing clients, that include Far East Hospitality, Xepa Soul Pattinson, Fossil, Hugo Boss, and Wacoal, understand the company’s firm belief in keeping all clients close to their hearts in order to provide the best possible PR solutions for them. They also take pride in their close ties with members of the media, aiding them in finding unique, news-worthy stories that will engage and captivate their target audiences. For more information, visit:

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