Brand Incorporated, a Public Relations (PR) agency in Singapore and Malaysia providing customized public relations solutions that are guaranteed to increase presence and position in the market, offers its public relations specialization in Consumer Tech and Electronics.
In today’s highly-connected global economy, the consumer electronics industry has become one of the most competitive and fastest moving industries in the world, with a numerous selection of brands and products vying for consumer dollars. Consumers in wired societies such as Singapore and Malaysia are aggressively seeking out the latest and most competitively priced technologies to assist them in maintaining a high level of constant connectivity. In order to meet this increasingly large demand, different brands are constantly pushing through a slew of products into the market, giving tech products a level of affordability and shortened shelf life unseen in previous generations. A device that is the talk of the town one day could well become obsolete in the next, making way for another new gadget with better features and design.
The company of Brand Inc understands these factors that make publicity and public relations (PR) for consumer IT products the way it is. The company also understands that timeliness is of the essence in such a fast-paced market environment. Being the public relations agency for some of the biggest technology brand names in the consumer IT industry such as ASUS, Buffalo, Targus, Wacom, and Prolink, the company has built up great expertise of the landscape in technology media, as well as a vast array of relevant media connections in both Singapore and Malaysia.
With this knowledge of the regional media, it is also able to position consumer IT products and brands in a timely manner, using its keen eye for captivating story angles that the media are drawn to. Brand Incorporated also recognizes that, in the highly-connected society, consumer IT products are not only for technology enthusiasts, and have successfully pitched for coverage in lifestyle media outlets as well.
Specializing in public relations and communications for consumer and lifestyle products, the company has steered and managed some of the biggest brand names known today. Some of which are the Far East Hospitality, Xepa Soul Pattinson, Fossil, Hugo Boss, Wacoal and more. From being a one-person operation with an astute eye for detail, and driven by a passion for concise, effective communications, Brand Incorporated has evolved into one of the leading boutique consumer lifestyle public relations (PR) agencies and consultancy in Singapore and Malaysia that specialises in public relations areas such as medical healthcare, hospitality, food and beverage (F&B) restaurants, consumer tech, event and fashion.
The company has celebrated its over 10 years of providing customised public relations (PR) solutions that guaranteed to increase presence and position in the market.
About the company:
Brand Incorporated is a Public Relations (PR) agency in Singapore providing customized public relations solutions that are guaranteed to increase presence and position in the market. Its long-standing clients, that include Far East Hospitality, Xepa Soul Pattinson, Fossil, Hugo Boss, and Wacoal, understand the company’s firm belief in keeping all clients close to their hearts in order to provide the best possible PR solutions for them. They also take pride in their close ties with members of the media, aiding them in finding unique, news-worthy stories that will engage and captivate their target audiences. For more information, visit: www.brand-incorporated.com.
